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Nội dung text tbchap-011-consumer-behaviour-testbank-chapter-11-semester-3-the-year-2021-2022-include.pdf

Studocu is not sponsored or endorsed by any college or university TBChap 011 - Consumer Behaviour - Testbank Chapter 11 - Semester 3 the Year 2021-2022 include Consumer Behaviour (Trường Đại học Kinh tế Thành phố Hồ Chí Minh) Downloaded by Thiên Thy ([email protected]) lOMoARcPSD|20081013
Chapter 11 Attitudes and Influencing Attitudes Chapter 11 Attitudes and Influencing Attitudes Answer Key Multiple Choice Questions 1. (p. 3 84) A learned predisposition to respond in a consistently favorable or unfavorable manner with respect to a given object is known as a(n) _____. A . be lief B . emot ion C . attit ude D . cognit ion E . attrib ute An attitude is an enduring organization of motivational, emotional, perceptual, and cognitive processes with respect to some aspect of our environment. AACSB: Analytical Thinking Accessibility: Keyboard Navigation Blooms: Remember Difficulty: 2 Medium Learning Objective: 11-01 Define attitude and its role in consumer behavior Topic: Attitudes and Influencing Attitudes 11-1 Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. Downloaded by Thiên Thy ([email protected]) lOMoARcPSD|20081013

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