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Nội dung text SMM- Lesson 3. Creating short videos (reels, TikToks, shorts) - tutorial..pdf

SOCIAL MEDIA MANAGEMENT for virtual assistants LESSON3: CREATING SHORT VIDEOS (REELS, TIKTOKS, SHORTS) TUTORIAL
THE KEY REASONS WHY SHORT-FORM VIDEOS ARE THE MOST IMPACTFUL FORM OF CONTENT ONSOCIAL MEDIA
Short-form videos capture attention quickly and hold viewers' interest, leading to higher engagement rates compared to longer content. High Engagement Rates Viewers can watch multiple short videos in a short amount of time, making it easier to consume content on the go. Easy to Consume The concise nature of short videos makes them highly shareable, increasing the likelihood of going viral. Viral Potential
Social media algorithms often prioritize short-form videos, giving them more visibility on platforms like TikTok, Instagram Reels, and YouTube Shorts. Algorithm Preference Short videos can be used for various types of content, including tutorials, behind- the-scenes looks, product showcases, and quick tips, making them versatile for different niches. Versatility Creating short videos typically requires less time and resources, making them more cost-effective for content creators and brands. Cost-Effective Production

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