Nội dung text Q1)DSB ECON 353-WPS Office.pdf
Q1)Define Agricultural Marketing. Give Scope & importance of Agricultural marketing in economy.Agricultural marketing:Agricultural marketing is the study of all the activities, agencies and policies involved in the procurement of farm inputs by the farmers and the movement of agricultural products from the farms to the consumers Importance: 1)Optimization of Resource soe and output management 2)Wideming of markats 3)Growth of agro base industries.4. Price Signals 5)Adoption and Spread of New technology 6)Employment generation 7)National Income 8) Better living 9)Creation of utility Scope: 1)Agricultural marketing in a broader sense concerned with the marketing of farm products Produced by farmers & farm inputs requined the Production of these farm by them in Products. Thus the subject of agricultural marketing includes product marketing as well as input Marketing.2)output marketing has become more conspicuous In the record cost with the increased marketable surplus of the crops.3)The market orientation of farm increased.4)Input marketing is a comparatively new subject 5)farmers in the past used inputs such as local seeds & FYM. These inputs were available with them and hence purchase of inputs Any improved seeds, fertilizers, Insecticides, pesticides,etc. bas increased in recent decades. 6)The new agricultural technology is input responsive 7) Thus the scope of Agricultural marketing must include both product marketing and input marketing. Q2)Give the classification of Market based on: Transaction, Dimensions, Time Span and Location.1]On the basis of location: a) village markets :A market which is located in a small, winslage where major transactions take place between buyers & sellers of a village.b) Primary market:These markets are located in centre of agricultural comodities these market Is brought a major part of the producr for sale by the producere farmers themselves Foonyee Trades transaction.c) secondary markets: This markets are located generealy fy district headquaters or near railaway junctions Tranction takes between village trader to wholesaler.d) Terminal Markets - Here the produce is elther finally disposed off to the consumers or Processors or assembled for export, such markets are located either in metropolition cities or Port cities Iike Mumbai, Kolkata.2] on the basis of time span :a) short period market - These markets ane held relatively longer period than the very short Period and the consmodities traded are less Perishable & can be stored for some time. eg. fish, vegetables b) periodic market: the periodic markets are held weekly, biweekly, fortnightly or monthly according to the local traditions.c) Long period markets :- These markets are held for a longer period then the shorter period markets. eg- Foodgrass & oil seeds.d) secular markets: - These markets are Permenant nature. The commodities traded durable in nature & can be stored many years.eg- machinaries & goods