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Typefool Graphic Design Studio Brand Guidelines Document 2024© Brand Guidelines
Typefool© Typefool© Brand Guidelines Document Brand Guidelines Document 2 Welcome to the Typefool Graphic Design Studio Brand Guidelines—a comprehensive resource designed to uphold the essence, consistency, and integrity of our brand identity. These guidelines are a testament to our commitment to maintaining a cohesi- ve and impactful visual presence across all touchpoints. 2
At Typefool, our purpose is to distill creativity into simplicity, shaping brand identities that transcend trends and connect deeply with audiences. We belie- ve in the power of minimalistic design to communicate the essence of businesses authentically. Our purpose is to empower brands to speak boldly and concise- ly, leaving a lasting mark in a cluttered world. Through our designs, we inspire the beauty of restraint and craft visual stories that stand as testaments to the elegance of simplicity. Typefool exists to transform complexity into clarity, forging meaningful bonds between brands and their audiences through the artistry of minimalism. Our purpose Typefool© Brand Guidelines Document 3
Typefool© Brand Guidelines Document 4 01 02 03 04 05 06 07 08 09 10 11 The Brand Tone & voice Logo Usage Color Palette Typography Iconography Photography Layout Applications Digital Print Contents