Tiêu đề TWL COMPLETE SMMA COURSE ✅

@thewealthlab 1. Determine Your Niche & Service This is a very important stage of starting your agency, since you are deciding the service you will be carrying out to help businesses, as well as the type of businesses you will be helping. How to choose your service: When choosing a service to carry out, e.g. TikTok ads, FB ads, Influencer marketing, Email marketing, there are a few things to consider. First, what are you good at? If you’re not good at any of these yet, then what do you want to be good at? What excites you? What can you see yourself doing for a fairly long time (1-2 years)? Ask yourself all of these then you will find out what service you want to provide within your agency. How to choose your Niche: A niche is just another word for a specialised part of a market, e.g., gaming, sports, fitness. When choosing a niche, you need to ask yourself the following: What are your interests? What type of companies do you spend most of your money on? What kind of niche do you have great general knowledge about? Can you see yourself becoming specialised with that type of company? Answer these and you’ll narrow it down to a niche that you not only like, but can see longevity in. This is the most important part; you NEED to see longevity working in this niche.

@thewealthlab 3. How To Outreach Outreach is the MOST important part of running an agency. Everyone fails here and stops after a week, month, or few months. You need to stay consistent with outreach every day, apart from weekends. I would recommend trying to get at least 50 companies every day, so this can be through various methods. Outreach methods: ● Facebook messaging – You want to message companies from your PERSONAL account, not business, since companies rarely ever respond to anyone that doesn’t look/feel like a real person. ● Cold Call – Effective method where you call leads that you believe can benefit from your service, but they do not know you whatsoever. Make sure you prepare a pitch before calling, you will get better with experience. ● Cold Email – This is where you email a list of companies that you feel can benefit from your services. This email is just to onboard them onto a short sales call to sell your services, as it is much easier to sell on call than email. ● Instagram DM – You can message the company account, as well as the owner’s/marketing head if you can find it. Ensure to keep the message short and enticing, do not write a huge paragraph as they won’t even bother replying. Attempt to outreach to 50 companies every day, this can be 20 cold emails, 10 cold calls and 20 FB messages. Ensure to test these outreach methods and you’ll find the one that converts the best for you.