Tiêu đề Tommy Harlim_Feb2024_L2_ Facebook Pixel & Creative.pdf ✅

Facebook Pixel & Creative Tommy Harlim - 2024 Digital Marketing
What We Will Learn Today Personalization & Ads Creation Competitor Analysis Ads Placement, Format & Size 04 03 02 05 Creative Brief / Ads Creation 01 Facebook Pixel & Events
Facebook Pixel & Events
Facebook Pixel What is it? Facebook Pixel is a javascript code to be placed on a website page or landing page that we have. Facebook Pixel functions as a plugin that records data from traffic that occurs on the page. What can we do with Facebook Pixel? ● Understand the actions people take after seeing your ads. ● Track conversion and measure ROAS ● Facebook will automatically deliver ads to people more likely to take action, based on conversion data from your website ● Show your ads based on the action they take on your website. ● Create lookalike and reach people similar to your best customer. Track Website Activities Improve Your ROAS Reach New & Existing Customer