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Modern payment rails between Merchants & Financial Institutions 1 Confidential enables Frictionless Commerce May 2022
Commerce in India: Growing 30% CAGR1 ; but Merchants are tired of lost revenues due to payment friction 1 - HDFC Securities Fintech Playbook - P2M Confidential 2 The Merchant problem 45 % Prospects (browse products) 3 % Visitors Shoppers (add to cart) 100 % Customers (complete purchase) 15 % -80% Payment not initiated [35% Shoppers] Payment not successful [25% Shoppers] $1.1 trillion digital commerce in FY26 with such low conversions
Nimbbl enables Merchants to provide an instant, eligibility driven, friction less, personalized, one-click fast experience Confidential 3 Our solution to the Merchant problem Real time eligibility algorithm 50+ data points considered < 250 milliseconds to respond View the video with the Nimbbl flow