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Nội dung text marketing pagewise guidelines (1).pdf


Page:3 Index: List of contents(Leave one page ,we will fill this in end) Page:4 Preface I am pleased to submit project work in Business Studies for class XII.I am extremely grateful to CBSE for introducing this project in Business studies. This project has given me ample opportunity to explore varied areas of Marketing Management, thus increased my understanding of the concepts studied. This has resulted in enhancing my analytical, interpreting and creative skills. The Project work is strictly according to the guidelines given by CBSE The salient features of this project are: ✓ Survey of market ✓ Development of Questionnaire ✓ Selecting and marketing of product ✓ Development of Marketing Mix ✓ Designing of label ✓ Creating tagline This project has helped me to understand the importance of the concept of Marketing Mix. I extend my sincere thanks to ------------------------------------------ --------------------------------------------------------------------------------- Write this on your own and acknowledge all the people who have helped you like shopkeeper, teacher, Librarian ,websites etc.
Page 5 Page 6 Page 7 Page:8 Introduction Why have you selected this product/service? Competitive products & Unique Selling Proposition.[U.S.P.] write ‘5’ competitive brands that exist in the market write their features and Unique Selling Proposition.[U.S.P.] You can paste picture and wrappers What are your competitors Unique Selling Proposition.[U.S.P.] Our product and its features & ‘U.S.P What is the name of your product? Enlist its features. What is going to be your ‘U.S.P Range of products Does your product have any range give details and features

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