Tiêu đề (Sáng 3_11) ĐỀ SUPPLY CHAIN.pdf ✅

If found to have disclosed the exam questions, the candidate's results will be invalidated. The Talented Candidate 2024 ROUND 2.1 | GROUP INTERVIEW SUPPLY CHAIN CASE You are a Supply Chain Manager, working in a brewery company. We are closing to “Tet”, key events season driving sales for the total company full year. This year, the company is launching a new developing brand focusing on youngsters (20- 30 years old) called “Castle”, nurturing a new source of growth. In Oct’24, this Brand has just received a hiccup order to list in the new Key Account channel for SKU Castle 330ml. The order is planning to come in the next 2 weeks, nearly double the demand base of the full month. The customer is requesting an immediate answer, they can only wait up to 1 week or they will cancel it. Process listing will restart after “Tet”, dropping at least 3-4 months of sales opportunities. As this is a huge opportunity, Sales and MKT are requesting the Supply Chain to do all we can. As this is a new launch, the Supply Chain is lacking safety raw and packaging inventories due to a low forecast base. Furthermore, the production line is being constrained to produce the core brand “Alpha”, accounting for 40% of Business Value. As a Supply Chain Manager, how will you fix the above problem to deliver expectations? Chart 1: Demand Phasing Original Forecast (volume by case) W0 W1 W2 W3 W4 Total demand next 4weeks Castle 330ml 10.000 15.000 25.000 20.000 10.000 70.000 Castle 250ml 3.500 2.000 1.000 4.000 2.000 9.000 Alpha 330ml 120.000 120.000 150.000 110.000 200.000 580.000 Alpha 250ml 13.000 5.000 50.000 10.000 30.000 95.000 Latest Forecast (volume by case) W0 W1 W2 W3 W4 Total demand next 4weeks Castle 330ml 10.000 15.000 70.000 40.000 10.000 135.000 Castle 250ml 3.500 2.000 1.500 4.000 2.000 9.500 Alpha 330ml 80.000 120.000 150.000 140.000 200.000 610.000 Alpha 250ml 13.000 5.000 50.000 10.000 30.000 95.000 Stock on hand (volume by case) W0 Castle 330ml 60.000 Castle 250ml 10.000 Alpha 330ml 350.000 Alpha 250ml 134.000