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Nội dung text Case Studies in Adapting to New Consumer Mindsets_Fraser Brown.pdf

1 11/11/2024 Fraser Brown Retail Director
2 11/11/2024 WE GROW OUR PASSENGER NUMBERS... ... IN OUR CONSTRAINED TERMINALS, DELIVER FAIR RETURN TO SHAREHOLDERS MEETING & EXCEEDING SERVICE EXPECTATIONS, GROWING PASSENGER SPEND, DELIVERING 146 NEW SECURITY LANES DURING OUR BUSIEST YEAR, REDUCING OUR COSTS TO SERVE PASSENGERS. HOW... WHILE... TO...
3 11/11/2024 Experience Digital Space Offer (Range & Price) Under these four strategic pillars, Heathrow’s Retail proposition will deliver evolution rather than revolution. • Digital Growth: Heathrow Reserve & Collect, Marketplace, Omnichannel • Experiential: Service, Theatre • Space Optimisation: IDL, Satellites, Landside • Compelling Offer: Pricing Proposition, Mitigating Tax-Free
RESERVE & COLLECT 'PAY IN ADVANCE'

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