Title EG (Session 5).pptx ✅

Advanced Topics in Indian Trademark Law Session 5: New Approaches to Trademark Similarity WIPO-NLUD-IPO Joint Masters Programme Eashan Ghosh
Session 5 Run Sheet - Revisiting the ‘Average Consumer’ - Conceptual Similarity - A Prioritization Game
Revisiting the ‘Average Consumer’ - The discerning purchaser characterization - Non-trademark elements of messaging - Playing up & playing down similarity