Title ZEE INTERNSHIP DAY 2024_GROUP CASE STUDY..pdf ✅

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Vinamilk Yogurt will NOT be: Unrealistic, Niche, Cliche, Sophisticated, Scientifi, Artistic BRAND TRAITS: ● ATTENTIVE: THOUGHTFUL, CONSIDERATE, RESPONSIVE ● QUIRKY: UNIQUE, FUN, UNEXPECTED ● ABUNDANT: COLORFUL, FLAVORFUL, RICH AND CREAMY BRAND ARCHETYPE: ● THE EVERYMAN - Belonging/ connect to others TEST