Title 2022 NIVEA Annual Media Strategy - Apr 18 - Preso Deck.pdf ✅

2022 Annual Media Strategy April 2022
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AGENDA MARKET & INDUSTRY LEARNING Category & Consumer Trends Rising channels to watch in 2022 01. NIVEA WOMEN Previous Learning Strategic Approach for 2022 Approach by category 02. NIVEA MEN 03. Previous Learning Strategic Approach for 2022 Approach by category OOH STRATEGY 04. Overview approach for all categories MEASUREMENT AND NEXT STEPS 05. How to measure Next Steps
▪ Grooming & Skincare Market Overview ▪ Media trends/ Opportunities MARKET & INDUSTRY LEARNING