Content text TEST 2 - UNIT 2 - HS.docx
TEST 2 Read the following advertisement and mark the letter A, B, C or D on your answer sheet to indicate the option that best fits each of the numbered blanks from 1 to 6. Global Brands and Multicultural Marketing in 2025 Boldly embracing diversity will become the key strategy for global brands in 2025. (1)_________ must consider cultural intelligence factors. The products (2)_________ from sustainable materials attract eco- conscious consumers worldwide. Global companies explain their strategies (3)_________ international partners. By and (4)_________, brands focusing on cultural relevance achieve better consumer engagement. The brands expect to increase their global market share by understanding cultural nuances. By 2025, multicultural marketing will evolve beyond simple translation to become true cultural adaptation, requiring brands (5)_________ closely to diverse consumer voices. Authentic representation and personalized content will drive (6)_________ across global markets, while AI-powered insights will help brands navigate complex cultural landscapes more effectively. Question 1:A. Marketing international campaigns B. International marketing campaigns C. Campaign international marketing D. International campaigns marketing Question 2:A. made B. which made C. making D. was made Question 3:A. forward B. at C. to D. about Question 4:A. means B. altogether C. far D. large Question 5:A. to listen B. listening C. to listening D. listen Question 6:A. engage B. engager C. engagement D. engaged Read of the following leaflet and mark the letter A, B, C or D on your answer sheet to indicate the option that best fits each of the numbered blanks from 7 to 12. Raising Children in Multicultural Families: Challenges and Blessings Embracing Diversity at Home While some families maintain a single cultural identity, (7)_________ embrace multiple heritages and traditions to create a rich home environment. As children grow up in multicultural households, they often (8)_________ various languages and customs from both sides of their family. The acceptance of cultural differences leads to greater (9)_________ and understanding in children raised with multiple traditions. (10)_________ the challenges faced by multicultural families, the benefits of raising children with diverse perspectives far outweigh the difficulties. Parents should focus on creating a strong (11)_________ of respect for all cultural backgrounds represented in the family. A (12)_________ of research suggests that children from multicultural families develop unique cognitive advantages compared to their peers. Question 7:A. another B. other C. others D. the others Question 8:A. look into B. pick up C. come across D. take on