Content text M8-4-Email Strategy Creation.pdf
Email Strategy Creation What We Will Cover: • Introduction to Drip Marketing • Sample Drip Campaign
DRIP MARKETING Application: • Stay top of mind • Re- Engagement • Educate • Competitive Drips Drip marketing or drip nurturing refers to automatically sending pre-scheduled mails at a fixed intervals, to subscribers after they signup.
SAMPLE DRIP CAMPAIGN – ACTION BASED Image Source: Pardot
SAMPLE DRIP CAMPAIGN – TIME BASED
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