Content text Vision 2034 How Will Travel Retail Evolve Over The Next Decade_Mignon Buckingham.pdf
Vision 2034: How Will Travel Retail Evolve Over the Next Decade Insights from Explore the Experience Era Research Mignon Buckingham, CEO The Trinity Forum 2024
The Trinity Forum 2024 2 Global Airport Lounge and Experiences Operator
3 Exclusive New Research: Explore the Experience Era The Trinity Forum 2024 November 2024
Future Utilisation of Space 4 Space Utilisation to Increase Passenger Experience and Retail Revenue Pop up facilities that can be evolved quickly based on local events and other opportunities 29% 26% Hybrid retail combining retail with other experiences such as dining or beauty Flexible, modular spaces that can easily be adapted for evolving concession needs and passenger demands 50% Introducing experiential retail and entertainment offerings that engage passengers 26% New lounge experiences, which can cater to new requirements or more niche segments 25%