Title M36_Link analysis & Off Page Seo.pdf ✅

Off Page Optimization What We Will Cover: Link analysis Link Building techniques Black Hat SEO & why to avoid
We try to build link towards (inbound/incoming ) our website from other site Understanding Difference: Inbound (Backlinks) vs. Internal Links Types of links
Importance of Links • Receive traffic from other websites linked to you. • High-quality incoming links mean your site will be admired as a valuable resource. ( Higher DA- Domain Authority & PA-Page Authority) • Link building also helps in getting indexed in search results quicker • More visibility of your website/ blog in search results.
• Topical relevance of linking page/domain and context of the link. • Authority of linking page/domain • Position of the link in the page, Link from top section passes more value. • Number of unique linking domains to the site/page. • Maintain Anchor text Diversity • Remember only, Do follow links will build value, Nofollow links can only bring traffic What is a Good BackLink