Content text Denfaminico Interview on ZZZ Character Production and Development
Page 1 of Denfaminico Interview on ZZZ Character Production and Development Zenless Zone Zero really stands out for its visuals. The characters, the UI, the animations... it’s this overwhelming sense of visual design that defines Zenless Zone Zero’s appeal. In terms of “visual craftsmanship,” I truly believe Zenless Zone Zero is without a doubt one of the top titles in the world. In fact, it even won the Excellence Award in the Visual Arts Division at CEDEC 2025. So when I learned I’d have the chance to interview Li Zhenyu, the producer of Zenless Zone Zero, the very first thing I wanted to ask about was its visual design. Surely, I thought, there must be some unique pipeline behind it—or maybe a gathering of genius-level creators driving it. There had to be some kind of secret behind Zenless Zone Zero’s visuals... That’s what I assumed right up until the interview began. But what Mr. Li actually said was something much simpler, and much more straightforward: “We just persistently stick with it and keep making adjustments.”