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Analyzing SaaS Metrics Business Analytic pacmann.io © 2022 – Pacmann AI
pacmann.io © 2022 – Pacmann AI 2 References ■ Subscription Marketing, Strategies for Nurturing Customers in a World of Churn - by Anne Janzer ■ Impossible to Inevitable, How SaaS and Other Hyper Growth Companies Create a Predictable Revenue - Aaroon Ross & Jason Lemkin ■ Forentrepreneurs by David Skok ■ Towards Data Science ■ Corporate Finance Institute (CFI)
pacmann.io © 2022 – Pacmann AI 3 Outcomes ■ Students can understand the essence of business analytics and its benefits for business in SaaS company ■ Students can understand the metrics in SaaS business ■ Students can analyze SaaS metrics based on data ■ Student can explain the impact of SaaS metrics towards the business or department in general

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