Title Final Văn hóa kinh doanh ✅

BSA1055: Final Exam Revision- Offline exam at school-Opened book exam-2 essay questions-90minutes Focus on 2 topics (TOPIC 2,4) Topic 2: Ethics and Social Responsibility 1. Discuss the importance of Ethics and CSR (Corporate Social Responsibility) in international management Intro: Unbiased ethical decision-making processes are imperative to modern international business practices. It is difficult to determine a universal ethical standard when the views and norms in one country can vary substantially from those in others. Body: Ethics, the study of morality and standards of conduct, is often the victim of subjectivity as it yields to the will of cultural relativism or the belief that the ethical standard of a country is based on a culture that created it and that moral concepts lack universal application (1) The adage “When in Rome, do as the Rome do” is derived from the idea of cultural relativism with the ethical standards of the country they are active in, regardless of MNC headquarters location; however, this can be taken to extremes. While a business whose only objective is to make a profit may opt to take advantage of these differences in norms and standards in order to legally gain leverage over the competition, it may find that negative consumer opinion about unethical business practices, not to mention potential legal action, could affect the bottom line. Dilemmas that arise from conflicts between ethical standards of a country and business ethics, or the moral code guiding business behavior, are most evident in employment and business practices; recognition of human rights, including women in the workplace; and corruption. The newer area of corporate social responsibility (CSR) is closely related to ethics. Corporate social responsibility (CSR)- the actions of a firm to benefit society beyond the requirement of the law and direct interests of the firm. We can ensure the company's Corporate Social Responsibility (CSR) by its CSR
policies. To enhance customer satisfaction, increase the number of customers and market share. The company's self-serving and self-promoting is beneficial to the organization However, we discuss CSR issues separately. Ethics is the study of or the learning process involved in understanding morality, while CSR involves taking actions. Furthermore, the area of ethnicity has a lawful component and implies right and wrong in a legal sense, whole CSR is based more on voluntary actions. Business ethics and CSR therefore may be viewed as two complementary dimensions of a company’s overall social profile and position. Conclusion: In conclusion, the importance of ethical and social responsibility to business and organization is vital to a lot of areas in the organization and also to policy formulation and organizational objectives Reference: International management, tenth edition, ethics and CSR in International Management, page 116 (1) Thomas Donaldson, The Ethics of International Business (New York: Oxford University Press, 1989) 2. Give specific examples of CSR policies/programs/actions in specific businesses. Analyze their success/failure in implementing those CSR policies/programs/actions Intro: As mentioned, a strong CSR initiative benefits everyone. Almost all companies are associated with the causes they support and the actions they have undertaken, and this positive connection is vital for building emotional relationships with your customers- particularly millennial and Gen Z segments. Here are the companies we selected. Body: Coca-Cola is an excellent example of a company that understands the consequences of its product – particularly in regards to its logistics operations and its use of plastics. As a result, it has taken several steps to address these issues.
The company recognizes the need to protect the natural environment. For instance, as part of its World Without Waste initiative – launched in 2018 – the company has begun switching its Dasani water bottles from plastic to HybridBottlesTM. These new bottles are a combination of up to 50% plant-based, renewable materials and recycled polyethylene terephthalate (PET), a highly recyclable plastic resin, and a form of polyester. Coca-Cola is also working on reducing the greenhouse gases that its delivery truck fleet produces. It has made positive changes to its supply chain and invested in non-fossil fueled trucks, with an overall deficit target of 25% of its carbon footprint by 2020. The company isn't just addressing environmental needs, either. In 2014, Coca-Cola invested 1.3% of its operating income (or around $126m) in CSR projects including "healthy living initiatives, water stewardship programs, education, women's empowerment, humanitarian and disaster relief programs". In the Middle East, meanwhile, it has created several social responsibility campaigns allowing university students to become entrepreneurs through its 'Ripples of Happiness' program, as well as provided refugees in the region with clean drinking water. Conclusion: Of course, the company above is all well-established, and is able to invest heavily in social responsibility. To create and launch your own CSR initiatives, though, you do not have to be so grand in your gestures. Take business networking website LinkedIn, for example; it regularly collaborates with governments, non-profits, and even users to offer career development and job accessibility to refugees Reference: 6 companies that have nailed corporate social responsibility, Starting a business, 2020 < 6 Examples of Corporate Social Responsibility | SB (startingbusiness.com) > 3. The main roles and responsibilities of NGOs Intro: Non-governmental organizations have a big role and significance for each country. They operate in many fields such as culture, politics, etc. So what are the main role and responsibilities of NGOs?
Body: Firstly, it can be seen that the activities of non-governmental organizations in Vietnam are quite diverse, but focus on a few main areas such as: ● Disaster relief ● Charity and compassion ● Education development ● Community support, poverty reduction ● Educational development ● Environmental protection, climate change ● HIV/AIDS prevention Meanwhile, in areas such as human rights, gender equality, fight against domestic violence... account for a low rate. ⇨ Therefore, the main roles of NGOs are very important. Without a doubt, social organizations and charity movements play a huge role in economic and social development. People appreciate the role of these organizations in family and community development. After a period of research, we concluded that there are 3 main roles: ● First, NGOs can facilitate communication from people to government and from government to people. Upward communication includes informing the government about what the local people are thinking, doing, and how they feel while downward communication includes informing the local people about what the government is doing. The government is planning and implementing it. ● Second, NGOs provide opportunities for social self-organization. NGOs enable citizens to work together voluntarily to advance social values and civic goals that are important to them. They promote local initiative and problem-solving. Through their activities in many fields - environment, health, poverty alleviation, culture & arts, education... NGOs reflect the diversity of society itself. They also help society by empowering people and promoting change at the “roots” by disseminating education to the general population and making them aware of their rights. ● Third, in some cases, NGOs act as spokespeople for the poor and try to influence government policies and programs on their behalf. This can be done through a variety of means, from advocacy and pilot projects to participating in public forums and formulating government policies and plans. NGOs thus play roles ranging from advocates of the poor to implementers of government programs; from agitators and critics to partners and mentors; from sponsors of pilot projects to mediators.